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Hull Anesthesia
The Organization
Hull Anesthesia, Inc. has been in the business of serving the anesthesia community for over 35 years. When Gary Hull started the business out of his Huntington Beach garage in 1971, he had the same goal they work for today... "Strive to be the first company anesthesia practitioners come to for excellent products and technical service."
Today they serve thousands of customers all over the world with the same attention and personalized service that Gary established as their hallmark.
The Challenge
Hull Anesthesia's website was built on an "out-of-the-box" solution and was not able to be customized to their needs.
The Solution
Zyphon Media implemented a new e-commerce engine designed with the organization's unique business model in mind.
- Zyphon created a new consumer facing web site including an eCommerce engine
- An online tool allows Hull Anesthesia to update its own web content.
Benefits and Results
The company now has full control of its web business in every sense - Hull Anesthesia can function on a daily basis independent of Zyphon Media's availability and manage many aspects of the site and its content. The solution is scaleable, so it can handle any number of users, as the company grows.
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